Client
Thrive
Year

2018

Project Type
Branding
Deliverables
  • Visual Brief
  • Messaging Strategy
  • Logo Design
  • Color Palette
  • Typography
  • Patterns
  • Collateral & tchotchkes
  • Lead Designer

Approachable, intentional & distinctive.

Thrive is a new technology solutions company looking to stand out in the industry and appeal to a younger, more millennial market. After defining their design principles, we were challenged to find the right visuals and logo mark to help the brand identity support those principles.

Color & material

The colors chosen were based off of current competition in the market place, as well as directly from the visual brief. The client was looking for a fresh, vibrant new look.

Turquoise

#36b2a2

Yellow

#f6db67

Pink

#df6278

Dark Turquoise

#2b4a50

Sky Blue

#58b7ca

Warm Gray

#d4d2d1

What We Delivered

This logo mark is drawn with sophistication, elegance and distinction. This solution inspires veterinary professionals to feel freedom from the stresses of running a successful practice and positions Thrive as a people-first company.