KitchenAid.com

Client

Year

Project Type

Deliverables

We were challenged to bring the brand essence to life by redesigning KitchenAid.com’s current ecommerce homepage and sub-homepages to elevate the premium nature of the brand and set the tone for the shopping experience, by greeting makers with an inspirational experience. The KitchenAid target consumer is a passionate maker, the kitchen is their workshop and sanctuary.

This site is built in AEM utilizing an older component library. We were challenged to redesign high traffic pages, utilizing custom dev work for all newly designed pages to elevate the premium nature of the brand. Older pages utilize those older components, as this custom work is rolling updates. For most recent updates, visit www.kitchenaid.com