Year
2018
Project Type
Deliverables
- Visual Brief
- Messaging Strategy
- Logo Design
- Color Palette
- Typography
- Patterns
- Collateral & tchotchkes
- Lead Designer
Approachable, intentional & distinctive.
Thrive is a new technology solutions company looking to stand out in the industry and appeal to a younger, more millennial market. After defining their design principles, we were challenged to find the right visuals and logo mark to help the brand identity support those principles.
Color & material
The colors chosen were based off of current competition in the market place, as well as directly from the visual brief. The client was looking for a fresh, vibrant new look.
Turquoise
#36b2a2
Yellow
#f6db67
Pink
#df6278
Dark Turquoise
#2b4a50
Sky Blue
#58b7ca
Warm Gray
#d4d2d1
What We Delivered
This logo mark is drawn with sophistication, elegance and distinction. This solution inspires veterinary professionals to feel freedom from the stresses of running a successful practice and positions Thrive as a people-first company.